ChallengeBank of Southside Virginia need more validity to move into television, the challenge was convincing it that moving forward and working with us was a smart decision.SolutionWe Identified and developed a strategy which is focused on the client wanting people to know that it was part of the community and had been for a long time.ResultsWhen we presented our ideas, the client couldn't decide which one it liked best, so it decided to move forward with both!
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