Emich Volkswagen

ChallengeEmich Volkswagen wanted to let consumers know that it makes car buying easy by incorporating new technology into its buying process, as well as finding vehicles that fit the lifestyles of its consumers.SolutionWe developed and produced an awareness campaign called ‘It’s so Easy,’ which focused on how its technology as it provided a hassle-free vehicle purchasing experience from Emich VW for as it related to different life situations.ResultsThe Emich VW dealership ended up moving to a bigger location (we don't know how much we can take credit for that, but we hope a little bit). The client continues using the "It's So Easy" campaign in all current creative.