Men’s Solutions

ChallengeThe owners of Men’s Solutions were in need of help conveying a sensitive subject matter. They needed a creative partner to identify ways to promote solutions to issues related to erectile dysfunction and other male medical problems.SolutionAfter reviewing concepts developed for their locations in Spain, along with looking at their website/social media pages, we developed new copy points and pitched a concept, using props, confetti, and the strategy of comedy to connect with the target audience.ResultsOur thoughts, feedback, and creative suggestions pleased the client, and loved the idea of taking the commercial in this new direction. The client received great feedback from people seeing it on air and reached back out to us to discuss next steps in furthering its campaign for different aspects of its business