ChallengeClient wanted to deliver a message to their customers that Woodman’s strength was a passion for finding out exactly what their customers are looking for and not forcing them into a vehicle that doesn't suit their needs.SolutionWe came up with a campaign called "Find Your Fit" at Woodmen Nissan. The creative focused on showing what you may get at other dealerships and then comparing the experience a customer gets when purchasing at Woodmen Nissan.ResultsClient was very pleased with the ads so much so that two other ads were ordered.
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