Black Is Now

An X1 Opportunity

Black Is Now, Celebrating Community Voices, is a content series developed by Effectv’s Kimberly WilliamsonSmith and produced by the creative team at Mnemonic. The content series documents the achievements of icons of change in the Black Community. From an artist showcasing people of color in powerful murals to the organizer of a running club that's changing the face of the sport one step at a time...a teacher that’s finding new ways to connect with students to a former teacher now comedian/entertainer that's educating people about aspects of Blackness and the LGBTQ community...Black Is Now on Xfinity will inform and inspire through wonderful storytelling.

Features and Benefits

1. Award-winning X1 Voice technology: Xfinity has revolutionized the TV viewing experience by developing the ultimate operating system for your entertainment experience, controlled by one global voice remote, enabling 15 billion commands in five languages annually.2. Unprecedented targeted reach: Target by DMA or reach 14M+ Xfinity households via voice activation, and more than 23M households overall.3. Extend the shelf-life of your video investment: Brands spend significant resources creating engaging and impactful content.4. Effectively reach new audiences: Target the audiences you’re looking to reach, outside of your website and social media channels, by tapping into data insights from Comcast viewership data.