ChallengeThis is a brand-new business and they really wanted to stand apart from their competition. They challenged us to come up with something unique and out-of-the-box.SolutionWe wanted to create something that didn't naturally relate to the landscape industry, and instead "plug in" their product to an otherwise disassociated theme. Because they are a brand-new company, we thought we could "introduce" them and designed a movie teaser trailer concept using only motion graphics and text, something to intrigue the viewer to want to learn more without seeing any business-related imagery.ResultsThe client couldn't have been more excited about such a unique perspective. They LOVED the commercial and have requested for us to start working on future spots.
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